El blog de Jorge Mestre

Senior manager with extensive experience in successfully planning, directing, tracking, and managing projects in the Internet and media industries. Offering 13 solid years experience in general business management, marketing, sales, editorial and business development with wide-ranging and extensive expertise in these mentioned industries that have produced successful results, valuable results partnerships and solid growth avenues for media products and services. Developed and built businesses from start up to generate six-figure sales annually; established strong 300-account customer base of advertising agencies and corporate clients. Offering an entrepreneurial mindset that can be applied to any field, into corporations and government.

PROFESSIONAL EXPERIENCE

DIARIO CRITICO DE LA
COMUNIDAD VALENCIANA / PANORAMA ACTUAL. -Valencia, Spain 1998 – 2010
Leading regional online media in Valencia
GENERAL MANAGER, EDITOR (2008 – 2010)
OWNER/CEO (1998 – 2008)

Responsibilities: Innovation, Strategy, Management, Leadership, Business Development
Another responsabilities: Member of board of directors

Senior-level manager with full P&L responsibility on global scale for strategic business. Directed team of ten professionals, including technology, design, editorial, e-commerce, marketing and information architecture. Managed launch and evolution of Panorama-actual.es, a site of regional breaking-news in 1998. Developed an audience of over 360,000 unique visitors and millions of monthly page views in less than three years. Recognized through numerous industry awards, including Best Online Publication of the Year (2000) in the Telecommunication’s Night in Valencia. Achieved the first Spanish newspaper on Kindle eReader in 2009.

HOMME. – Valencia, Spain 2004 – 2009
Bimonthly men’s lifestyle news & opinion magazine.
BUSINESS DEVELOPMENT MANAGER/FOUNDER

Responsibilities: Management, Brand Development and Business Development

Created and developed the first men’s fashion & style in Valencia, the third largest Spanish city, from conception to execution. Senior-level manager with full P&L, sales and marketing organization. Implemented strong market expansion and sales planning initiatives to fuel business development. Wrote and edited stories including author the bimonthly editorial column along with oversee and manage all special publication projects and online initiatives. Oversaw the implementation of revistahomme.com

PLANNER.NET. - Valencia, Spain 2000 – 2005
Online marketing agency specializing in internet marketing strategies.
MARKETING DIRECTOR

Responsibilities: Innovation, Management, Brand Development and Business Development

Strategy and marketing director for digital media agency’s longest-held client relationship. Responsible for online marketing at the interactive media agency combining digital advertising and using social media to build sales and marketing networks and creating a digital culture within an organization. Created complete Search Engine Marketing strategy for clients and in-house projects, taking into consideration the marketing objectives, current positioning in their online sector, usability and design issues, and any technological constraints they may have. Public speaker focusing on applying digital and social media in more than 15 public speaking events, keynotes and workshops.

VALENCIA EN FERIA. - Valencia, Spain 1997 – Present
Valencian newspaper covering economics, commerce and industry
BUSINESS MANAGER

Responsibilities: Management, Business Development and Sales Manager.

Creator and general manager of the company’s press business unit. Developed strategies; managed marketing, sales, business development and product development teams with P&L responsibility.

PRENSA DEL MEDITERRANEO SL. - Valencia, Spain 1997 – Present
Spanish media and marketing solutions company.
FOUNDER/ CEO

Responsibilities: Innovation, Budgeting, Team Leadership, Strategy, Corporate Development, Management, Brand Development, Business Development and Marketing.

Founded, managed and provided leadership that won brand recognition and product placement in Valencia’s most recognized media companies, generated dramatic growth, and ramped up customers. Introduced and developed the company’s strategy focused on improving financial performance, establishing long-term business growth, and building top-performing team to drive achievement of objectives. Streamlined 6 business units around a coherent commercial and operational strategy, setting profitability, winning market share and delivering EBITA growth.
Directed all marketing, brand, product and business development efforts for the region’s premiere purveyor of breaking news on Internet, Panorama Actual. Authorized ten years later the corporate spin-off process of Panorama Actual.

EDUCATION

1996. Bachelor of Arts (BA) in Journalism. Polytechnic University of Valencia.

September 08 to present. Bsc International Relations, University of London (London School of Economics).

2010. Master of Arts in political science. Open University of Catalonia

Extensive professional training in the areas of management, business organization, communication, decision making, planning, motivating, controlling, group dynamics, leadership, and change.

Proficient in understanding, communicating, integrating and managing all types of technical projects, products and services including web-based technologies, wireless and all forms of digital media.

Languages: Spanish and Catalan native speaker; English, fluency.

COLUMNS & CONFERENCE TALKS

■ Has written more than 200 columns about the media and on technology-related topics.
■ Presenter, panelist, and moderator at many industry events
■ TV talk-show guest for 24/9, news channel from Valencia and for other Radio and TV shows.
■ Speaker at industry conferences, including Online Media Expert Forum 2007, University of Valencia, Esic Business Marketing School, The City Council of Valencia, Menéndez Pelayo International University (UIMP), San Pablo-CEU University Foundation.